Chifure offers high quality daily skincare and makeup at affordable prices for all women with a desire to look and feel more beautiful in their own skin.
As Chifure Group’s top prestige brand, Hikarimirai designs skincare and makeup that captures and transforms light (hikari) into your own personal glow. Their specialized customer counseling adding further value to their already highly effective products.
Used by Japanese women for 25 years, Ayaka premium skincare and makeup products guard your skin against aging. Ayaka keeps your skin feeling moist, supple and luxuriously balanced so it glows with youthful health and your heart can radiate confidence.
do organic is a Japan-made skincare brand carefully formulated for all women with delicate sense. do organic combines natural ingredients to provide a wholesome, nourishing feeling and the true value of organic.
do natural is natural skincare designed specifically for millennials suffering from dry, unstable skin who need products that make them feel better, inside and out. With 90% natural ingredients, do natural provides safe, nourishing skincare, while also taking care of our precious environment.